Mark Zuckerberg is looking more and more like the biggest genius in Silicon Valley. WhatsApp, the messaging solution Facebook (NASDAQ: FB) bought for around $19 billion in 2014, now has one billion users.

“As of today, one billion people are using WhatsApp,” the WhatsApp blog announced on Feb. 26, 2016. “That’s nearly one in seven people on Earth who use WhatsApp each month to stay in touch with their loved ones, their friends, and their family.”

This also means that Facebook’s social messaging solutions have nearly two billion users. The second most popular messaging app, Facebook Messenger, had 800 million users in January 2016, according to Statista.

Facebook could have access to the largest audience in history. Its audience now exceeds that of the most popular television program in recent years, the 2014 FIFA World Cup final, which attracted one billion viewers.

The one billion user mark certainly justifies Facebook’s decision to make WhatsApp available for free. Now Facebook will just have to find a way to make money from the service it provides for possible uses for it, including ecommerce and money transfer.

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WhatsApp Loses Money

The $19 billion in cash and stock Zuckerberg spent for WhatsApp is looking like money well spent. He got access to the biggest and perhaps fastest growing Social Media ecosystem in the world. Unfortunately, that service loses money. WhatsApp lost $138 million in 2013 according to The New York Times Deal Book.

Despite that, Facebook investors have little to worry about. The company reported a net income of $3.688 billion and $18.43 billion in cash in the bank on Dec. 31, 2015. That means Zuckerberg can pour money into WhatsApp for a long time and build up a vast audience before he starts making a profit on the deal.

It looks as if Facebook could soon become a social media giant. One has to wonder what the impact of WhatsApp’s growth will be upon the internet and the world.

 

 

https://i2.wp.com/geekcrunch.reviews/wp-content/uploads/2016/03/facebook-ceo-mark-zuckerberg-grey-t-shirt.jpg?fit=1024%2C698&ssl=1https://i2.wp.com/geekcrunch.reviews/wp-content/uploads/2016/03/facebook-ceo-mark-zuckerberg-grey-t-shirt.jpg?resize=150%2C150&ssl=1Daniel JenningsInvestmentsFacebook (NASDAQ: FB),Facebook investors,Mark Zuckerberg,nearly two billion users,WhatsApp has One Billion Users,WhatsApp Loses MoneyMark Zuckerberg is looking more and more like the biggest genius in Silicon Valley. WhatsApp, the messaging solution Facebook (NASDAQ: FB) bought for around $19 billion in 2014, now has one billion users. “As of today, one billion people are using WhatsApp,” the WhatsApp blog announced on Feb. 26, 2016....From A Geek to a Geek